Product Feed Management

Get Your Products in Front of More Qualified Buyers in Italy & Around the Globe Using Our Product Feed Management Platform.
Book Your Free Demo

Get Product Feed Management Onboarding & Customer Support in Italian & English.

Integrate Multiple Product Data Sources Into One Feed for Better Targeting & Performance.

Scale Your Shopping Campaigns in Multiple Countries, Languages and Currencies.

What Our Customers Are Saying From Italy and Around the Globe

“Excellent service and technical/digital expertise. Thanks to Highstreet.io we executed a real Omnichannel strategy. They were able to optimize our shopping feed for Google and Bing and help us implement Google LIAs. We’re in the process of updating GMB and Facebook locations automatically with the help of Highstreet.io.”

— Anna Gnali
Digital Marketing Manager - Timberland EMEA

“After working with Highstreet.io for only 2 months it became evident they were a true strategic partner, coming to the table with more than a product, but actual solutions on how to further customize our feeds for Google Shopping.”

— Karla Correa
Director of Digital Acquisitions, MODA OPERANDI

We are now able to relate products to out of stock results, customize search results depending on what customer was searching for, change the sort order and access quality analytics to understand what people were looking for on their website. The decision to integrate Algolia with Magento, using Highstreet.io, was an easy one.  


— Jay Chinthrajah
V.P. of Engineering - M.M. LAFLEUR

“When we source these types of services, we look for providers that can fill the role of partner. Together with the obvious capabilities of the platform, Highstreet.io also offered a high level of data consultancy that is definitely an added value.”

— Enzo Panetta
Head of Digital Marketing and Innovation, UNIEURO

“We were facing two main challenges. The first was to reduce the resources we needed to devote to feed management in order to ramp up our digital marketing activities and the second was to improve the quality of our feeds to increase campaign performance. By leveraging Highstreet.io’s feed management expertise we were able to achieve both.”

— Nicola Antonelli
Web Project Manager, LUISAVIAROMA

“Our main concern was with finding a reliable solution and, together with accuracy of delivery, that’s exactly what Highstreet.io provided. I would consider Highstreet.io an excellent feed management solution for online retailers short on time or technical competence.”

— Stefano Susi
DIFFUSIONE TESSILE, Head of Business Intelligence

Start Working With a Local Feed Management Team Focused on Your ECommerce ROI. Get in Touch!


5 + 4 =

Enrich Your Product Data & Get Found By Your Customers


Free up your time and let our team handle optimising your product data. 

Optimise your images size, format & background

Standardise your color naming conventions

Re-structure your product titles & description with look-up tables and data mapping techniques

Create rules so the proper currency, language and URLs display for the country you're marketing to


Distribute Product Data to Shopping Channels & Marketplaces in Italy & Around the Globe...With a True Partner

Each shopping channel and marketplace has different feed requirements. To be competitive and efficient in E-Commerce you need your product listings to convert and your order & inventory data to be accurate. We work as an extension of your team to get on conference calls, talk to channel partners and do what it takes to fix challenges before they affect your bottom line.

Boost Revenue & Scale Your Campaigns

• Create Custom Labels connected to Our Performance Feeds using your Google Analytics Best Seller or Highest Margin Products

Integrate GMC Competitor Price Data as another field in your feed to get ahead of your competition

• Monitor your feeds on our dashboard and customize data to add promotion feeds, exclude products or schedule automatic updates


Onboarding is Quick & Easy in 4 Steps!

Step 1

Identify Data Sources & Audit Client Product Data

We take your existing master feed or feeds in any format that you have. We can also connect directly to major eCommerce platforms or any ad hoc format of your choice.

Services Include:

Standard download over the URL, Standard upload over the URL, APIs. (Open APIs or Google Content APIs), FTP / SFTP uploads & FTP / SFTP downloads

Step 2

Product Data Enhancements for Complete Feeds

Highstreet.io pulls your product data from multiple locations, formats it and creates master feeds that can be used as the basis for creating your channel specific feeds. A robust master feed with all of your data in the right format can take your merchandising and performance to the next level.

Services Include:

Dedicated Product Feed Consultant, Advanced Website Scraping Technology, Generation of Unique Ids, Feed Merges (dynamic feeds + master feeds) & Split/Merge Variants of product data

Step 3

Channel Partner Selection, Optimization & Monitoring for Accuracy

Unsure which digital marketing channels to distribute your products on? Once you choose your channels how can you ensure your products will be optimized for that channel’s requirements AND if product data changes, your feeds are up-to-date?

Services Include:

Shopping Channel Feed Consulting, Multilingual Keyword Mapping, Real-Time Product Feed Reporting, API Integration with Shopping Channels & Real-Time Feed Synchronization

Step 4

Campaign Feed Optimization with Advanced Features

Once your feeds are optimized for each channel and the data complete and accurate, what else is left to do? If you are ready to take your campaigns to the next level our campaign optimization services can target your KPIs and optimize our feeds accordingly.

Services Include:

Adaptive Performance Feeds: Creation & Management, Local Inventory Feeds: Creation & Management, Color Customization & Management (Google standards), Google Merchant Center (GMC) Promotion Management & Promotion Driven Feeds


Elite Customer Service

Personalised Consulting 

During our project kick-off, Highstreet.io pairs each client with an expert product feed consultant who translates our client needs and business urgency into an immediate project plan.

Act With Care

Client information and priorities are treated with the same sense of responsibility as our own. Confidential information and client discussions are taken very seriously.

Deliver Value

Our opinion on how to improve our client’s ROI is always communicated. We’re not shy to take a step back and tweak your solution if it means a better result. That’s what partners do.

Start Getting Better Results From Your Product Feeds.

Get In Touch!


1 + 11 =

Italy Head Office

Via Spagnole, 2/B
37015 Domegliara

+39 045 966 6370
+39 348 780 5641

Get in Touch With Us


    Via Spagnole, 2/B
    37015 Domegliara
    +39 045 966 6370
    +39 045 966 6372


    11 King St. W, Suite 700 Toronto, ON, M5H 4C7
    +1 416 268 0226