Blog
Keep up with your competitors by reading our blog focused on E-commerce and marketing insights, trends and important information.
Struggling to Manage Multiple Google My Business (GMB) Listings? Here’s What You Should Do.
Are you finding it time-consuming to manage multiple Google My Business listings for all of your store locations? In this post, find out why your Google My Business information should always be up-to-date, how people find your listings and how to update multiple store...
Salesforce Commerce Cloud Integration with Highstreet.io
The adoption of Salesforce Commerce Cloud (SFCC) has exploded for big retailers around the world. We’ve seen this trend with our clients first hand over the last year so it was only natural that we developed a Salesforce marketplace cartridge that synchronizes product...
Google Shopping Actions: What to Know in 2020
The Google Shopping Actions program has been around since 2018 but in 2020 how does it work and what can you expect as an advertiser and seller? Are you taking advantage of Amazon Prime for your business? Now there is a program with a similar idea but structured like...
How to Create a Product Data Feed
Product Feed Marketing Process If you are an eCommerce retailer wanting to maximize your online exposure through increased product visibility, this article will take you through the process step by step. Find out what product data feeds are, how they work, where they...
Important GTIN & MPN Google Shopping Rule Changes
Google Shopping Updates to GTINs and MPNs In the world of Google Shopping campaigns, Missing GTINs and MPNs in your product feed used to mean mass product disapprovals in your Google Merchant Center (GMC) account but the rules around these Unique Product Identifiers...
How to Create a Google Local Inventory Products Feed
Having challenges converting your customer’s online searches to in-store purchases? Find out how to set-up a Google Local Inventory Products Feed properly. By following these steps you’ll be able to start advertising your local store’s products online in no time. In...
How to Create an Instagram Product Feed
Instagram Shopping is changing the face of advertising. According to Instagram, they had 1 billion monthly active users in 2019. How can you as a retailer or agency start tagging your products with a well-constructed Instagram Product Feed to market to this audience?...
Triboo and Highstreet.io partnership provides a “one-stop solution” for brands and retailers to expand their omnichannel sales
Verona, Italy – March 12, 2020 Triboo is working with Highstreet.io, a product feed management platform, used by top global brands and retailers to get their products found online and in-store on channels such as Google Bing, Instagram and Facebook. Triboo, which...
Set-Up Multiple Facebook Product Catalogs with Product Feeds
Is the set-up of your Facebook Dynamic Product Ads campaigns more work than you thought? You know how to market your products but how do you get the right products to show up in the appropriate ads in the correct location? The most popular question we get from clients...
How Google Local Inventory Ads (LIA) Work
Find out how Google Local Inventory Ads (LIAs) work in 2019. These ads are a service from Google that allows merchants to promote products available for sale in-store and online. New Google LIA features have further improved a customer's path to purchase journey,...
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Via Spagnole, 2/B
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Get in Touch With Us
Italy
Via Spagnole, 2/B
37015 Domegliara
+39 045 966 6370
+39 045 966 6372
Canada
Toronto, ON, M5H 4C7
+1 416 268 0226